By Jessica Ye (Jessica Yap)

Jo Malone London has just added a distinctly modern British twist to its signature English Pear collection, naming models Georgia May Jagger and Lizzy Jagger as global brand ambassadors. It is a collaboration that feels effortlessly aligned: two personalities with rock-and-roll roots, each carrying their own distinct charisma, now entwined with two of the brand’s most iconic scents.

Georgia May, the well-known model and entrepreneur behind MAY Botanicals, embodies the effortless elegance of English Pear & Freesia. Her classic yet contemporary style mirrors the fragrance itself: sun-warmed orchards, ripe pears wrapped in white freesias, a hint of rose, all grounded by earthy patchouli. As Georgia puts it, “I love it because it’s classic and elegant. I feel I can reach for it every day and wear it anywhere. It’s really timeless.”

Meanwhile, English Pear & Sweet Pea finds its champion in Lizzy Jagger. With a career spanning decades and a commitment to women’s advocacy, Lizzy brings a playful, subtle energy to the fragrance: fresh green pears in a soft embrace of pastel sweet peas, balanced on a base of powdery white musk. “I can’t help but smile when I wear English Pear & Sweet Pea. It’s playful, subtle, and instantly makes my day better,” she shares.

Beyond the scents themselves, this campaign feels like a celebration of individuality and personality—a reminder that fragrance, like style, is an extension of the self. These sister scents, two interpretations of a quintessentially British ingredient, are more than just perfumes: they are an experience of sunlit orchards and quiet, luminous elegance.

Image: Jo Malone London

The new ambassadors, the fragrances, and Jo Malone London’s signature approach come together to tell a story of British refinement, layered with personality and approachability. Available from March 2026, both in-store and online, the English Pear collection is ready to become the daily ritual of those who appreciate elegance with a playful, personal twist.

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Posted by:Jessica Ye

Jessica Ye (Jessica Yap) is the Founder and Editor-in-Chief of Couture Troopers and a marketing veteran with 15 years of experience in the retail and fashion sectors. Holding a First Class Honours degree in Fashion Media & Industries from Goldsmiths, University of London, she balances high-level strategy with the creative fire of a true-blooded Leo. Jessica is a vocal critic of over-commercialisation, believing that art must always remain at the heart of fashion. She specialises in crafting narratives that preserve artistic value while driving industry impact.